Boat Emotion Case Study

Boat Emotion approached us and discussed the possibility of having a website built with ourselves and helping set up an online presence. Boat Emotion are based in Whitstable but also cover coastal areas along the South East

Boat Emotion offer Boat Valeting services, along with Boat Provisioning and Event Management. Some of the Boat Valeting includes the following services

  • Boat Pro Wash
  • Bright Coat
  • Former Glory D
  • Crystal Clear

Key Features

When discussing Boat Emotion's vision for their business we understood that they wanted a welcoming and friendly looking design using the company brand we have helped create with the client.

The branding for Boat Emotion is Sky Blue and Orange with shades of charcoal grey throughout their designs. This colour scheme is used throughout all aspects of their business, including:

  • Website
  • Business cards
  • Email Signature
  • Digital Letterhead
  • Facebook page
  • Jackets

All designed with one point of contact and with the client welcome to visit the office to make changes live on the screen, saving the client time and money.

The primary focus of the website and branded material is to promote Boat Emotion and show what services they can offer individuals and businesses.

We were tasked with completing the project within a specific time frame to coincide with the business relaunch. The website build team at Smart Design UK achieved this goal while also maintaining the clients budgets was met and our high standards.


Whitstable is a seaside town on the north coast of Kent in south-east England,[2] 5 miles (8km) north of Canterbury and 2 miles (3km) west of Herne Bay. It has a population of about 32,000.

Customer Feedback

"I am very happy with the process from start to finish, very easy to work with and very friendly and supportive. Have already recommended to a friend"

Boat Emotion - Jo

Website: -

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